Department of Communication

KVHU 95.3

Radio station

Streaming Audio

KVHU 95.3, "The Voice of Harding University," is a commercial FM station serving Central Arkansas with an eclectic mix of classic hits from various genres and generations. KVHU is the home for live coverage of Harding Academy football, and Harding University football and basketball.

KVHU has a 50-60 mile range, reaching a potential audience of more than 250,000 people in more than 100 towns and cities in more than 10 Central Arkansas counties.

KVHU can be heard worldwide on the Internet at and on most cell phone radio applications.

KVHU'S announcing staff largely consists of Harding University students. During a typical semester, more than 30 students serve as announcers for KVHU.

KVHU's unique programming targets a mature, professional, and affluent audience.

Music Programming

CLASSIC HITS (Weekdays 5 am - 10 pm)

Eclectic mix of classic hits from the 1940s to Today, including pop standards, oldies, country, classical, jazz, musicals, movie themes, comedy, etc.

NIGHT FLIGHT (Fridays 7 pm - 1 am)

"Harding's Oldest Freshman" Larry Parks features the largest radio library of music hits from the 1950s and early 1960s.

BRITBEAT (Fridays 5 pm & Saturdays 10 pm)

Johnny Harrison hosts an hour-long show featuring artists associated with the British Music Invasion of the 1960s.

THAT OLD TIME ROCK-N-ROLL (Saturdays 11 am & 11 pm)

Johnny Harrison hosts an hour-long show featuring music and artists of the 1960s and 1970s.


Ian Terry hosts a hour-long show featuring classical music.


Melinda Lafevers host an hour-long show featuring traditional and folk music.

CLASSIC COUNTRY (Saturdays 7 am & 1 pm)

A full-hour of classic country music from the 1930s to 1970s.

A CAPPELLA CHRISTIAN (Weekdays 10 pm - 1 am & Sunday Mornings)

Your favorite traditional and contemporary a cappella Christian music.

CLASSIC RADIO SHOWS (Weekdays 1 am - 5 am)

Classic radio shows from the 1940s and 1950s, including Jack Benny, Lum & Abner, Father Knows Best, Bing Crosby, Superman, George Burns & Gracie Allen, The Lone Ranger, and much more.


Information Programming

FOX NEWS UPDATE - One-minute Fox News update at the top of each hour.

20/20 WEATHER - Weather update every 20 minutes 24 hours a day.

DAVE RAMSEY'S DAILY MONEY MAKEOVER - Popular financial planner Dave Ramsey hosts this 90-second personal finance feature weekdays 8 am, 1 pm, 6pm.

PARENTING TODAY'S TEENS - Family counselor Mark Gregston hosts this 60-second feature weekdays 9 am & 5 pm.

GOD & COUNTRY - George Merritt hosts this 60-second religious and patriotic feature weekdays 8 am, noon, 6 pm.

REALITY - Minister Mike Ireland hosts this two-minute religious feature weekdays 8 am, noon, 6 pm.

HARDING UNIVERSITY AND HARDING  ACADEMY ATHLETICS - Live broadcasts of Harding University football and basketball and Harding Academy football.

KVHU History

Harding’s first involvement in radio came in the 1940s when the “college” acquired WHBQ in Memphis. The station was used to help recruit students and raise money. The station was sold to RKO General in 1956.

Live campus radio transmission began November 16, 1964 when KHCA 720 AM began closed circuit carrier current transmission from studios in the basement of the Bible building. The carrier current system sent audio signals through the electrical wiring of the campus.

KHCA moved to the basement of the Ganus building in 1973.

KHCA moved to the second floor of the Reynolds Center in 1998 and provided background audio for the university’s TV16 cable channel.

AM1660 went on the air July 28, 2006 as a low-power noncommercial AM service for the campus. The station’s coverage area is largely confined to the campus.

KVHU-FM 95.3 went on the air August 18, 2006 as a commercial FM station serving central Arkansas.  The station, owned by Flinn Broadcasting in Memphis, is licensed to Judsonia and has a coverage area of more than 50 miles, reaching more than 10 counties, 100 town/cities, and a potential audience of more than 250,000 people. The station is also streamed worldwide on the Internet at KVHU.HARDING.EDU.

Contact Us

Request Lines
Searcy Area: 501-305-8000
Toll Free: 866-790-5848

Dutch Hoggatt, General Manager

Larry Parks, host of NightFlight

Johnny Harrison, host of BritBeat and That Old Time Rock-N-Roll

Melinda LaFevers, host of Traditional & Folk Music Hour