September 14, 2012
Department of Mass Communication launches updated student media site
Today, the department of mass communication will launch its updated version of The Link, the department’s online student media network.
The website, thelink.harding.edu, is the department of mass communication's student media network. The site was created to inform students, engage them in dialogue, share their stories, and connect them with the Harding family across the world, according to Dr. Jim Miller, assistant professor of communication. The site displays work from student publications and productions including The Bison newspaper, Petit Jean yearbook, TV16 news program, and KVHU 95.3 and AM 1660 radio stations.
Editor in chief of the Petit Jean and graduate assistant of the mass communication department Michelle Pugh explained that the main goal in revamping the site was to “provide an outlet with which students could publish their work in a professional manner while providing students, faculty, alumni and community members with easy access to the most recent news and activities on campus.”
This interactive site also provides links to each category’s Vimeo, Flickr, Facebook and Twitter accounts. Users can read issues of the Bison, watch streaming footage from TV16, listen to KVHU radio and view past issues of the Petit Jean and alumni blog posts. Students can also submit their own story ideas for publication. The site was designed by Think Advertising Inc. in Searcy.
The department of mass communication provides students with the opportunity to study either the mass communication program or communication studies program. These programs allow students to experience journalism, advertising, public relations, electronic media and Web design and interactive media as well as examine interpersonal, organizational, nonverbal, intercultural and rhetorical communication.
“The Link network is a strong complement to our award-winning student media outlets,” Miller said. “These integrated student media websites allow our students to feature their multimedia content in a professional manner. It will serve them well when they look for internships and jobs.”