Information for 
Lori Sloan, M.B.A.
Assistant Professor
The Integrated Marketing Communication Organization (IMCO) is focused on providing experiences through projects, fundraisers, conferences, professional trips and community service that will enhance marketing and communication skills. This student-led organization is open to all connected majors.
Pivot Creative Studio is a student-run, full-service creative agency within the department of communication. Our mission is to provide organizations with fresh strategies and innovative perspectives that assist clients in reaching their branding goals.
The department’s student media oversee The Bison newspaper, Petit Jean yearbook, HU16 television station, VideoWorks and KVHU 95.3/AM1660 radio stations. Students who volunteer or are hired for staff positions gain invaluable experience to apply to their future careers as well as a solid portfolio to present to future employers.
You may utilize your skills at an agency that serves a variety of clients, tailoring each project and campaign to their specific needs. This would give you the opportunity to explore a range of products, services, audiences and resources. Advertising roles include content creators, media planners and buyers, brand managers, digital marketing and social media specialists, and more.
At Harding, you'll gain skills in strategic communication, media relations and crisis management which will prepare you for roles as a public relations specialist, communication manager, media coordinator and more. You'll build a robust portfolio and a strong network of peers, professional mentors and alumni.
With a degree in integrated marketing communication, you'll be prepared for a variety of marketing roles including content creation, public relations and brand management.
Professor of Communication
Assistant Dean of the Honors College
