• This is a photo of students walking on the front lawn.

    University Communications & Marketing

    Creating content for numerous digital platforms

    Harding App
  • This is a photo of Christine Darden during an ASI lecture.

    University Communications & Marketing

    Sharing the stories of our campus with everyone

    Submit story idea
  • This is a photo from the cover of the spring 2019 Harding magazine.

    University Communications & Marketing

    Bringing stories to alumni mailboxes every January, May & October

    Harding Magazine
  • This is a photo of flowers on campus taken by campus photographer Jeff Montgomery.

    University Communications & Marketing

    Capturing daily life and events at Harding through photography

Harding Magazine

The Harding Magazine delivers stories to the mailboxes of alumni three times a year. Whether you live in Searcy or across the globe, keep up with your alma mater and your fellow alumni through the Harding Magazine.

Read the Magazine
  • The Harding family owes her a great debt of gratitude for outstanding service as a teacher and administrator.

    Spring 2019 Magazine ,
    Benefitting from Becky

    Read cover story


The office of University Communications and Marketing serves the University community in all print and digital communication needs. As managers of the University brand, official producers of news, and content creators, UCM can help offices and departments on campus with promoting events, marketing new or existing programs or services, creating print publications, designing logos, and developing digital media strategies. We seek to identify opportunities to bring the most awareness to the great work you're doing for your audience. 

To work with different departments in our office including digital media, marketing, publications, news and media relations and photographic services, learn about our office and meet our staff.

News and Media Relations

UCM's news services area generates content featured in local, regional and national print and broadcast media and published on the University’s news site, news.harding.edu. News covered includes faculty and student achievements, campus events, college and departmental activities, and happenings from the University’s seven international programs. If you have story ideas for our news department to consider for release to local, national or international media, submit a story idea and contact our news director.

Digital Media

The UCM office maintains content for all official University digital channels including websites, social media channels, and the University's mobile app. Digital media services to campus offices and academic departments include setting up social media profiles; creating social media strategies and topical plans; creating videos on programs, people or services; and creating and updating web pages on harding.edu.


UCM's marketing services include creating departmental logos and creating or updating print publications including brochures, flyers, post cards, business cards, banners and general signage.


The UCM office is the home for all official University publications including Harding magazine and Outcomes magazine.

Harding magazine is the University's alumni publication. With a circulation of more then 60,000, this magazine brings stories to alumni mailboxes every January, May and October. To view stories from the latest issue or to submit a story idea, visit harding.edu/mag.

Outcomes magazine is the newest publication housed in the UCM office. This health sciences piece is sent to alumni of the University's colleges of allied health, nursing and pharmacy. To view stories from the latest issue or to submit a story idea, visit harding.edu/outcomes.

Photographic Services

The UCM campus photographer is responsible for all photo creation and organization from University operations and events. UCM provides photography services for on campus offices and departments that host campus events.

Social Media Guidelines

document to come

Media Relations Policies

document to come

Branding Guidelines

document to come